Are you an online store owner and if you are, is the return on your investment and all your hard work living up to your expectations? I want you to know that you will never make money simply by owning an online store; and even if you do, the best you can hope for is to line up with all of the other online store owners in the "average" category. You will never make enough money to go and live the lifestyle you dream of. In fact, you will never get to the level of those other so called "successful store owners" you have read so much about.
Do you want to know why? Then read on...
The most popular posts and ads on social media today, are the ones that tell everybody how many millions of dollars the writers have made and how they are going to share their secrets with you and show you how to do it too; Unfortunately, many people swallow the bait and join the courses; they believe the hype and think they are going to make a lot of money as well... probably very quickly!
A lot of online entrepreneurs have written about the technicalities of how to set up your online store, how to market on Facebook and what to do with SEO. Undeniably, some of them are making money online, but one of the most important, yet ignored subjects is “the attitude or mindset required for success in business.”
Statistics show that over 80% of eCommerce entrepreneurs will not achieve beyond average, even though they have all the money-making tips, software, ebooks and techniques at their fingertips. The problem confronting the 80% of online store owners, is not the business model they chose, the software/tools they used, or the techniques they applied - the problem is the mindset with which they go about their business.
6 Undeniable Reasons Why You Don't Make Money Online
So in this article, I am going to show you why you won't make money online like the millionaires you are trying to emulate and maybe offer you some suggestions that will make you more successful:
1. You Do Not Have A Goal
The first reason you will not make money online is that you do not have a goal. Let me be more specific about it...you do not have a TOTAL PLAN!
Money and profits are obviously a major part of the success of every business but it should not be your primary aim. The problem with focusing too much on the money aspect of your business is it might dampen your passion and enthusiasm for your business. Especially if you start and the reality is nothing like the vision you had about making money; and as you might have noticed, a lot of selling online courses are about making money within a certain timeframe.
"To every sensible pursuit in life, there’s a process and it’s this process that brings about results."
Now, what most business owners fail to understand is that the process of achieving a goal is more important than the goal itself. The process of building a successful business is more important than the money that follows it because once you have successfully completed a process and mastered it, that process can be replicated as many times as needed. This is why I always emphasize - focus more on the process than on the goal. Do the opposite of this and you may hit the goal but you will probably be a “one hit wonder”, a fly by night entrepreneur. You will never stand the test of time.
2. You Want To Make Money Overnight
You listen to all the hype - "I made 1 million in 6 months" or "I will show you how I made 6 figures in a year". If you want to make money overnight, then I am sorry to say it is not going to happen unless you win the lottery!
“I often hear people say that the Rich Dad Company is an overnight success and I think it is a fact, but it took us ten years to get there.” – Robert Kiyosaki
If you listen or read about the real successful entrepreneurs, it took them years of hard work to get to their present income level; why should yours be any different.
3. You Are Not Disciplined
Lack of discipline is another reason you are not going to make money. You can set your goals, write your strategy and make lists of priorities, but if you fail to execute your plan and stay focused, you will not succeed.
I have seen entrepreneurs jumping from one money making scheme to another, or from one niche to another in pursuit of the holy grail, making lots of money fast!
To succeed in selling products online and become successful, you need to establish your priorities and focus on it. Focus! I can’t emphasize this enough because it is a vital key to success. I see business owners breaking this one rule all the time. Every day, I see entrepreneurs trying to start different avenues or concentrate on the next shiny object rather than focus on one idea at a time until it is successful. Don’t make this mistake.
4. You Are Too Busy
I think that being very busy is the new type of laziness.
“Excuses cost a dime and that’s why the poor can afford lots of it.” – Rich Dad
Most online business owners dream and fantasize about becoming the next million dollar success but only few will lift a finger to do something about it. They will do another marketing course, read all about success, sign up for another workshop on how to make millions and all their time online was spent doing video workshops with no personal support; and they fritter away their time online, instead of focusing on what they really need to do.
To become successful, you need to focus on one problem, solve the one problem, become great at it and then learn or try something new. It all takes time.
5. You Are Wasting Your Money
One of the problems business owners have is budget allocation. You will see online owners spending money on a beautiful website (which is important as well), and plugins, courses, workshops, software etc. But the truth is that if you are not willing to work, your tools will only be as effective as you are.
Stop spending money on frivolous things, spend money like a business owner, spend money with your eyes on the bottom line. If a tool is not going to increase your profit or efficiency in the short or long run, forget about it and invest in the little things that matter.
You need to spend your time and money nurturing your customers. Look at free programs first before spending any of your hard-earned cash!
6. Being A Successful Business Owner Is Beyond Your Reality
You are what you think you are!
If you cannot imagine making millions or, let’s be crazy – billions!! ...you will not. We are seriously our own enemy to imagine where you should be.
Really expand your vision and work toward it. Even if you do not achieve everything you dreamed of, would it not be marvelous to be near enough? Step outside your comfort zone, imagine the unimaginable and DO IT!