Do you want to take your business to the next level? Ever feel like there’s too much to do and not enough clarity on how to do it?
Don't you wish you had a plan of action to make your company a success?
I believe freedom means we can make choices in alignment with what is most important in our lives. I’ve found my freedom. And I’m now on a mission to help you find yours.
My goal is to equip and empower you to create a business that supports the life you imagine. Think of me as your strategist, marketing guru, and motivational coach all rolled up into one. I’ve helped a lot of small business owners like you to double and triple their sales!
I can help you create what’s next for you.
CONNECT WITH ME
Two Women, One Vision
Some partnerships are born in boardrooms. Others, over Sunday dinners. Our collaboration falls firmly — and beautifully — into the latter category.
After 14 years of family dinners, shared milestones, five grandchildren, and more than a few spirited conversations about business, we have made it official: we are now partners in the truest sense of the word.
Together, we bring a rare alchemy to the eCommerce world — decades of hard-won expertise, a deep mutual trust that only family can build, and a shared hunger to help businesses not just survive online, but absolutely thrive.
Ecommerce Success Blog
Omnisend vs HubSpot for Shopify: The Honest Comparison
Most comparison articles about email marketing platforms end with "it depends on your business needs."
Nobody Told You About the Daily Grind of Running an Online Store
The Backwards P and Me: A Self-Publishing Confession
How I spent forty minutes asking an AI to delete bullets that weren't there.
Shopify Guides & Ideas
Orphan Pages In Shopify: Hide, Redirect Or Delete
Unused pages in Shopify should not all be handled the same way. Every orphan page gets exactly one of four outcomes
How To Take A Payment With Tap To Pay: A Field Guide For Your Team
Setting up Tap to Pay is the owner's job. Taking the payment is somebody else's. This is the field guide for affiliates, volunteers and seasonal staff: the eight taps, where the tap actually happens, and what to do when it sticks.
How To Set Up Tap To Pay On iPhone For Shopify POS
Shopify's help docs tell you to start inside the POS app. You cannot. Tap to Pay is activated in the Shopify admin app first, and only then does it appear in POS. Here is the setup in the order that actually works, with screenshots of every screen.
My Life On A Boat - My Adventure
The Year I Stopped Explaining Myself
A Coffee On A Yacht Entry, From The Galley Table
It started in 2020 because I was tired of explaining myself.
Complete Boat Mechanical Inspection Checklist Before Your Trip | Expert Guide 2025
Picture this: You're 20 miles offshore when your engine starts making a sound you've never heard before.