I have to tell you...I have been playing in AI and having so much fun while working. It used to take me so long to think of ideas for all the blogs I write (for clients as well) and then keep optimizing online stores for better SEO and traffic.
Google has turned us all a bit upside down in 2022 with the new guidelines to ranking on Google. Although, they have been talking about improvements for years and now it actually happened.
So what is the most important thing?
User experience on your website (which means 'Content is King') and answering the users search intent. This means if somebody searches for a particular piece of information and they find your information, do you give them the relevant answers that they are looking for.
Have you ever gone beyond Page 1 on Google when you are looking for something? I don't! I just change my search query...do you?
I bet most people do.
So the answer to the pitching up on #1 Page of Google is more content, more information on ALL your pages.
So I have been using AI to write, rewrite and improve content on the Shopify stores in the last months.
AI is one of the best tools I have used for the last couple of years and ChatGPT has just topped the list.
Before I give that example, here is a wee backstory to my knowledge of all things internet and websites.
Having obtained my MCSE (Microsoft Certified Systems Engineer certification) the Business teacher at my son's highschool decided I should teach the students how to build websites for National competition. After a short argument (how can you say to no to the teacher) I bought myself the 'Build A Website in 24 Hours'. Well it took me a week to understand HTML and I was off.
So many years later...I still retain some of the basics and I have dabbled in coding a wee bit. But as you know...use it or lose it. So every time I needed to code HTML etc, I would have to do research to make it happen.
ENTER AI! with ChatCPT 4.0 I can now ask AI to do the coding for me. Nothing too complicated, but still had to be responsive (good for mobile), use CSS (to make it look pretty) and obviously some HTML.
So instead of taking HOURS and sometime days, I had my code in minutes.
Boom done!
Improve Shopify store with AI
1. FAQ pages with the correct Google code and it looks good on desktop or mobile.
2. Amazon style product specification on the product pages.
3. Very cool FAQs on the product page in different styles.
4. Digital music for download and streaming on product page.
5. Recipe style for my blogs without relying on more apps.
AND here is the Google Rich Snippets in the code:
6. Quick newsletter signup for the middle of my blogs.
PSST: It is a real signup block...so go ahead and sign up!
7. Creating a Facebook ad text with emojis (a few too many but who is counting)
Building and Increasing Traffic
THEN, I started building my blogs for my clients which will be improving and increasing their rankings and traffic to the Shopify stores.
1. 30 topics for one client for the month for interior design and information for the blogs with headings.
2. Building out each main blog topic to start each blog.
3. 20 topics for my new site about Marula Oil and benefits for the skin and hair.
Now I start searching online to see what other people have blogged and check traffic to the blogs.
3. Improving all my old blogs to have more relevant information and in more detail.
Each old blog needs to have more in depth relevant information according to the new Google requirements for ranking.
I will either combine my blogs to create more relevant information or start with more topics to increase the content already in the blog.
This is saving me HOURS of writing. I still have to edit and add my own spin to my blogs. AI tends to get repetitive with some subjects.
💡This week's Pro Tip:
Start using AI to improve the content on your website.
Join my free Monday workshop to learn some more. If you are interested, join the newsletter signup on this page!
Remember: Relaxing and brainstorming solutions for problems are important in building a successful business.
I appreciate you and the time you took out of your day to read this! You can find more articles like this from me on the top-rated {E-commerce Success} blog and while you’re there, take a look at my Shopify Bootcamp coming up, and my Shopify and E-commerce series of books on Amazon. For news and insights find me on Twitter at @veronicajeans, to see what I do when I’m not working, follow me on Instagram and to discover my E-commerce Success community.
EXCITING NEWS:
I have some exciting news to share - I am launching a 5-DAY Shopify Bootcamp.
If you don't have a store, this is for you.
IF you do have a store, this is for you too.
Shopify has had so many new updates that you are not utilizing. I will show you!
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Also in eCommerce Success Blog
What is the difference between Shopify CSV and Matrixify Products import and export?
By Veronica Jeans, Bestselling Author November 16, 2024
Shopify CSV vs Matrixify Excel: A Comprehensive Guide to Product Management
Managing product data in an e-commerce platform can be a complex task, especially when dealing with large inventories. This article compares two prominent methods for handling product data in Shopify: the native CSV system and the Matrixify Excel approach. We'll explore how these tools differ and why choosing the right one can significantly impact your workflow efficiency.
Shopify vs Matrixify Comparison
Detailed Comparison between Shopify & Matrixify Product Management & Uploads
File Format and Basic Handling
Shopify CSV
Matrixify Excel
Data Management Capabilities
1. Product Export Features
Shopify CSV
Matrixify Excel
2. Image Handling
Shopify CSV
Matrixify Excel
Advanced Features
3. Metafields Management
Shopify CSV
Matrixify Excel
4. Product Updates and Maintenance
Shopify CSV
Matrixify Excel
5. Inventory Management
Shopify CSV
Matrixify Excel
6. Template Management
Shopify CSV
Matrixify Excel
Special Features
Matrixify Exclusive Capabilities
1. HTML Code Optimization
2. Variant Management
3. Publishing Control
Best Practices and Recommendations
When to Use Shopify CSV
When to Use Matrixify Excel
While Shopify's native CSV system provides basic functionality for smaller stores, Matrixify Excel offers a more robust, flexible, and efficient solution for managing product data. The choice between the two largely depends on your store's size, complexity, and specific needs. For larger operations or those requiring detailed control over their product data, Matrixify Excel presents clear advantages in terms of functionality, efficiency, and scalability.
Remember that investing time in learning the more powerful tool can save significant time and reduce errors in the long run, especially as your store grows and your product management needs become more complex.
Frequently Asked Questions (FAQ)
General Questions
What's the main difference between Shopify CSV and Matrixify Excel?
The main difference is that Shopify CSV is a basic file format with limited functionality, while Matrixify Excel offers advanced features like real-time tracking, multiple sheets, and partial updates. Matrixify also allows you to work with pure Excel files instead of CSV format.
Which option is better for my store?
It depends on your store size and needs:
Use Shopify CSV if:
Use Matrixify if:
File Size & Limitations
What are the file size limitations?
Shopify CSV: 15MB maximum
Matrixify: Can handle gigabytes of data (600,000+ products)
How many products can each handle?
Shopify CSV: small catalog
Matrixify: 600,000+ products in one import
Features & Functionality
Can I update specific fields without replacing entire products?
Shopify CSV: No, you must replace the entire product
Matrixify: Yes, you can update individual fields
How do multiple images work in each system?
Shopify CSV: Requires separate rows for each image
Matrixify: All images can be in one row, separated by semicolons
Can I manage metafields?
Shopify CSV: No metafield support
Matrixify: Full metafield support with column-based management
Import/Export Process
How do I track the progress of my import?
Shopify CSV: No tracking wait for email notification
Matrixify: Real-time progress bar with estimated completion time
Can I cancel an import once it's started?
Shopify CSV: No
Matrixify: Yes, at any time during the import
Data Management
What happens to product IDs during import?
Shopify CSV: Creates new IDs, breaking collection references
Matrixify: Maintains existing IDs and references
How are variants handled?
Shopify CSV: Each variant requires a separate row
Matrixify: Can generate variants from combinations using semicolon separation
Technical Questions
How does each handle HTML in descriptions?
Shopify CSV: Leaves escaped HTML code as is
Matrixify: Automatically fixes escaped HTML code to normal HTML
Can I manage inventory across multiple locations?
Shopify CSV: Limited location support
Matrixify: Full multi-location inventory management
Best Practices
What's the recommended way to update product prices?
Shopify CSV: Must upload full product data
Matrixify: Can update prices alone using a simple price column
How should I handle large product catalogs?
Shopify CSV: Split into multiple files under 15MB
Matrixify: Can handle in single file with filtering options
Troubleshooting
What if my import fails?
Shopify CSV: Check email for basic error message
Matrixify: Detailed error reporting with specific row/column information
How do I fix broken product references?
Shopify CSV: Manually rebuild collections and references
Matrixify: No action needed references are maintained
Integration & Compatibility
Do these work with all Shopify plans?
Both work with all Shopify plans, but Matrixify requires a separate subscription.
Can I use these with other e-commerce platforms?
Shopify CSV: Shopify-specific format
Matrixify: Designed for Shopify but Excel format is more universal
Support & Resources
Where can I find documentation?
Shopify CSV: Shopify Help Center
Matrixify: Comprehensive documentation with tutorials and examples
Is there technical support available?
Shopify CSV: General Shopify support
Matrixify: Dedicated support team with Excel/import expertise
Cost & Efficiency
Which option is more time-efficient?
Matrixify is generally more time-efficient due to:
Faster processing of large files
How do they compare in terms of cost?
Shopify CSV: Free with Shopify subscription
Matrixify: Requires separate subscription but offers more features and efficiency
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By Veronica Jeans, Bestselling Author October 24, 2024
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