September 20, 2021

Are Your Ready For Christmas In Your Shopify Store & Social Media?

By Veronica Jeans, Shopify Queen & Bestselling Author

Christmas is literally just around the corner. If you own an ecommerce store and a retail store, you'd better be prepared.

Why now more than ever before?

These last few years have changed our lives and are still affecting our businesses. Manufacturing, shipping and deliveries, and so much more have not returned to normal. The world is still recovering from 2020, which devastated our supply chain and we are still feeling the reverberations.

Additionally, Facebook, Google, and Amazon have changed their algorithms, and we have to change the way we do business online.

What can we do to prepare our businesses to succeed this Christmas season?

  1. Setting Your Goals

Setting achievable goals for the Chrismas season, and the steps you will need to take to get there.

  1. Defining Your Audience

Knowing your audience is probably the most important part of digital marketing.

  1. Knowing Your Own Brand

Brand and marketing alignment are key to achieving your goals.

  1. Analyzing Your Competition

You want to know what you're up against and you can learn a lot from your competition.

  1. Measuring Success

The great thing about most digital marketing campaigns is you can begin to track reactions soon after they’re launched.

  1. Executing Digital Marketing Tactics:

SEO Audits, Social Media, Email Marketing, etc