How use Facebook Bluetooth Beacon for your Business
How you can enhance your local business with Facebook
Facebook rolled out this feature to businesses in June, 2015. If you have a local business, I think this is excellent exposure for you to your customers in the area. Most people are on mobiles and tend to check in when they get to places. Your business will pop up on their mobiles with your information.
First you have to request a Facebook Bluetooth® beacon from Facebook for your business. It is an extremely easy setup once you receive it. Setup is very easy - get started on your Facebook business page > Settings > Place Tips. You can either leave your business description you have for your page or write a custom message.
For any local business, this is excellent exposure to your customers in the area on mobiles. Mention welcomes, discounts, specials or something to make your customers feel really special.
Place Tips
Place Tips under Settings on your Facebook business page show your customer's information relevant to their visit. Your message will pop up when they Check-in on Facebook while visiting your business. They'll see information like popular menu items, photos from their friends, reviews and more.
Local Customers
My local customers are using the Facebook Bluetooth beacon and we think it really identifies the business with a welcome message to their customers. As a local business, utilize all your social media and direct marketing avenues together. One does not work exclusively without the other and as a small business, you have to take advantage of all the opportunities to market your company, paid or free!
How to Test Your Facebook Beacon
1. Open Facebook settings and select "Location"
2. Select "Place Tips"
3. Turn on "Place Tips in News Feed"
4. Turn on Bluetooth in iPhone's settings
5. Tap the Place Tip in your News Feed
Here is the link to request a Facebook Beacon
Here is the link How To Setup Facebook Beacon by Facebook for FREE!
Comments
donna
Thank you for such important information! I just requested one for my business.
March 02, 2016
Leave a comment
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Managing product data in an e-commerce platform can be a complex task, especially when dealing with large inventories. This article compares two prominent methods for handling product data in Shopify: the native CSV system and the Matrixify Excel approach. We'll explore how these tools differ and why choosing the right one can significantly impact your workflow efficiency.
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Detailed Comparison between Shopify & Matrixify Product Management & Uploads
File Format and Basic Handling
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Data Management Capabilities
1. Product Export Features
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2. Image Handling
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Advanced Features
3. Metafields Management
Shopify CSV
Matrixify Excel
4. Product Updates and Maintenance
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5. Inventory Management
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6. Template Management
Shopify CSV
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Special Features
Matrixify Exclusive Capabilities
1. HTML Code Optimization
2. Variant Management
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Best Practices and Recommendations
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When to Use Matrixify Excel
While Shopify's native CSV system provides basic functionality for smaller stores, Matrixify Excel offers a more robust, flexible, and efficient solution for managing product data. The choice between the two largely depends on your store's size, complexity, and specific needs. For larger operations or those requiring detailed control over their product data, Matrixify Excel presents clear advantages in terms of functionality, efficiency, and scalability.
Remember that investing time in learning the more powerful tool can save significant time and reduce errors in the long run, especially as your store grows and your product management needs become more complex.
Frequently Asked Questions (FAQ)
General Questions
What's the main difference between Shopify CSV and Matrixify Excel?
The main difference is that Shopify CSV is a basic file format with limited functionality, while Matrixify Excel offers advanced features like real-time tracking, multiple sheets, and partial updates. Matrixify also allows you to work with pure Excel files instead of CSV format.
Which option is better for my store?
It depends on your store size and needs:
Use Shopify CSV if:
Use Matrixify if:
File Size & Limitations
What are the file size limitations?
Shopify CSV: 15MB maximum
Matrixify: Can handle gigabytes of data (600,000+ products)
How many products can each handle?
Shopify CSV: small catalog
Matrixify: 600,000+ products in one import
Features & Functionality
Can I update specific fields without replacing entire products?
Shopify CSV: No, you must replace the entire product
Matrixify: Yes, you can update individual fields
How do multiple images work in each system?
Shopify CSV: Requires separate rows for each image
Matrixify: All images can be in one row, separated by semicolons
Can I manage metafields?
Shopify CSV: No metafield support
Matrixify: Full metafield support with column-based management
Import/Export Process
How do I track the progress of my import?
Shopify CSV: No tracking wait for email notification
Matrixify: Real-time progress bar with estimated completion time
Can I cancel an import once it's started?
Shopify CSV: No
Matrixify: Yes, at any time during the import
Data Management
What happens to product IDs during import?
Shopify CSV: Creates new IDs, breaking collection references
Matrixify: Maintains existing IDs and references
How are variants handled?
Shopify CSV: Each variant requires a separate row
Matrixify: Can generate variants from combinations using semicolon separation
Technical Questions
How does each handle HTML in descriptions?
Shopify CSV: Leaves escaped HTML code as is
Matrixify: Automatically fixes escaped HTML code to normal HTML
Can I manage inventory across multiple locations?
Shopify CSV: Limited location support
Matrixify: Full multi-location inventory management
Best Practices
What's the recommended way to update product prices?
Shopify CSV: Must upload full product data
Matrixify: Can update prices alone using a simple price column
How should I handle large product catalogs?
Shopify CSV: Split into multiple files under 15MB
Matrixify: Can handle in single file with filtering options
Troubleshooting
What if my import fails?
Shopify CSV: Check email for basic error message
Matrixify: Detailed error reporting with specific row/column information
How do I fix broken product references?
Shopify CSV: Manually rebuild collections and references
Matrixify: No action needed references are maintained
Integration & Compatibility
Do these work with all Shopify plans?
Both work with all Shopify plans, but Matrixify requires a separate subscription.
Can I use these with other e-commerce platforms?
Shopify CSV: Shopify-specific format
Matrixify: Designed for Shopify but Excel format is more universal
Support & Resources
Where can I find documentation?
Shopify CSV: Shopify Help Center
Matrixify: Comprehensive documentation with tutorials and examples
Is there technical support available?
Shopify CSV: General Shopify support
Matrixify: Dedicated support team with Excel/import expertise
Cost & Efficiency
Which option is more time-efficient?
Matrixify is generally more time-efficient due to:
Faster processing of large files
How do they compare in terms of cost?
Shopify CSV: Free with Shopify subscription
Matrixify: Requires separate subscription but offers more features and efficiency
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